Insurance and behavioral economics improving decisions in the most misunderstood industry /

"This book examines the behavior of individuals at risk, insurance industry decision makers and policy makers involved in the selling, buying, and regulating of insurance"--

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Bibliographic Details
Main Author: Kunreuther, Howard
Corporate Author: ProQuest (Firm)
Other Authors: Pauly, Mark V., 1941-, McMorrow, Stacey
Format: Electronic eBook
Language:English
Published: Cambridge : Cambridge University Press, 2013.
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