Handbook of social media management value chain and business models in changing media markets /

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Bibliographic Details
Corporate Author: ProQuest (Firm)
Other Authors: Friedrichsen, Mike, Muhl-Benninghaus, Wolfgang
Format: Electronic eBook
Language:English
Published: Berlin ; Heidelberg : Springer-Verlag, 2013.
Series:Media business and innovation
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Online Access:Click to View
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