Branded! how retailers engage consumers with social media and mobility /

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Bibliographic Details
Main Author: Brennan, Bernie
Corporate Author: ProQuest (Firm)
Other Authors: Schafer, Lori
Format: Electronic eBook
Language:English
Published: Hoboken, NJ : Wiley, 2010.
Series:Wiley and SAS business series.
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Online Access:Click to View
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