Accidental branding how ordinary people build extraordinary brands /

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Bibliographic Details
Main Author:	Vinjamuri, David, 1964-
Corporate Author:	ProQuest (Firm)
Format:	Electronic eBook
Language:	English
Published:	Hoboken, NJ : John Wiley & Sons, Inc., c2008.
Subjects:	Branding (Marketing) > United States > Case studies. Entrepreneurship > United States > Case studies. Serendipity > United States > Case studies. Businesspeople > United States > Biography. Electronic books.
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