Newsjacking posdigital : el secuestro de noticias en la estrategia de comunicacion /

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Bibliographic Details
Main Authors:	Coll, Patricia (Author), Mico, Josep Lluis (Author)
Format:	Electronic eBook
Language:	Spanish
Published:	Barcelona : Editorial UOC, [2019]
Series:	Comunicacion
Subjects:	Advertising campaigns. Internet marketing. Mass media > Moral and ethical aspects. Electronic books.
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