Social media in the marketing context : a state of the art analysis and future directions /

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Bibliographic Details
Main Authors:	Plume, Cherniece J. (Author), Dwivedi, Yogesh Kumar (Author), Slade, Emma L. (Author)
Format:	Electronic eBook
Language:	English
Published:	Amsterdam, Netherlands : Chandos Publishing, 2017.
Series:	Chandos social media series.
Subjects:	Social media. Marketing. Electronic books.
Online Access:	Click to View
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