'Ad'apting to markets : repackaging commecials in Indian languages /

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Bibliographic Details
Main Author:	Sunitha Srinivas, C. (Author)
Format:	Electronic eBook
Language:	English
Published:	New Delhi, India ; Thousand Oaks, Ventura County, California ; Singapore : SAGE, 2015.
Subjects:	Advertising > India. Advertising > Language. Psycholinguistics. Sales promotion. Electronic books.
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