Achieving service excellence : maximizing enterprise performance through innovation and technology /
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| Autore principale: | |
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| Natura: | Elettronico eBook |
| Lingua: | inglese |
| Pubblicazione: |
New York, New York (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2014.
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| Edizione: | First edition. |
| Serie: | 2014 digital library.
Service systems and innovations in business and society collection. |
| Soggetti: | |
| Accesso online: | Click to View |
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| Abstract: | As the service sectors play an increasingly important role in all economies worldwide, service executives and professionals are well advised to recognize two main pathways to achieving sustainable success in services, namely, enhancing the strategic differentiation and operational excellence of their service enterprises; obviously, these executives and their employees need to develop the knowledge and skills required to achieve such success. This book discusses actionable methodologies needed to generate creative ideas, including deciding on which ones to pursue, how to justify projects financially, how to manage the development projects for innovative services, how to reach out to customers, and how to offer them superior service support. |
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| Descrizione del documento: | Part of: 2014 digital library. |
| Descrizione fisica: | 1 online resource (xiv, 130 pages) |
| Bibliografia: | Includes bibliographical references (pages 121-126) and index. |
| ISBN: | 9781606495452 |
| ISSN: | 2326-2699 |
| Accesso: | Access restricted to authorized users and institutions. |