The handbook of marketing research uses, misuses, and future advances /

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Bibliographic Details
Corporate Author: ProQuest (Firm)
Other Authors: Grover, Rajiv, 1953-, Vriens, Marco
Format: Electronic eBook
Language:English
Published: Thousand Oaks : Sage Publications, c2006.
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Online Access:Click to View
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Description
Physical Description:xi, 705 p. : ill.,.
Bibliography:Includes bibliographical references and index.
ISBN:9781452261539