APA (7th ed.) Citation

Donovan, R., & Henley, N. (2010). Principles and practice of social marketing: An international perspective ([International ed.].). Cambridge University Press.

Chicago Style (17th ed.) Citation

Donovan, Rob, and Nadine Henley. Principles and Practice of Social Marketing: An International Perspective. [International ed.]. Cambridge ; New York: Cambridge University Press, 2010.

MLA (9th ed.) Citation

Donovan, Rob, and Nadine Henley. Principles and Practice of Social Marketing: An International Perspective. [International ed.]. Cambridge University Press, 2010.