Key account management : strategies to leverage information, technology, and relationships to deliver value to large customers /

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Sonraí bibleagrafaíochta
Príomhchruthaitheoirí:	Le Bon, Joel (College teacher) (Údar), Herman, Carl A. (Údar)
Formáid:	Leictreonach Ríomhleabhar
Teanga:	Béarla
Foilsithe / Cruthaithe:	New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015.
Eagrán:	First edition.
Sraith:	Selling and sales force management collection.
Ábhair:	Selling > Key accounts. Marketing > Key accounts. Customer services. Key account management key account managers large customers complex sales selling center buying center buyer-seller relationships sales management and leadership value co-creation collaborative CRM sales technology Electronic books.
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